Chloe Stepney

Chloe Stepney combines litigation and in-house product counseling experience to help technology clients navigate a rapidly evolving regulatory landscape.

As a member of Pillsbury’s Technology – Emerging Laws & Litigation practice, Chloe counsels clients on a broad range of consumer protection, data security, privacy, youth online safety, content moderation and emerging technology matters. Chloe leverages her curiosity and experience working in social media marketing and digital advertising to analyze technology products and communicate with business leaders and cross-functional stakeholders. Drawing on her recent in-house experience as product counsel at TikTok, Chloe advises on go-to-market strategies and regulatory readiness. Partnering with product, compliance, government relations and public relations teams, Chloe collaborates with clients to help manage risk while achieving business objectives.

Chloe also has significant intellectual property litigation experience, assisting clients throughout all phases of disputes involving trademarks, copyrights, patents and trade secrets. Chloe helps clients understand litigation risk, anticipate enforcement actions and prepare for government scrutiny. Chloe provides practical legal advice and business-oriented solutions to assist clients in navigating the growing web of regulations impacting technology companies.

Representative Experience

Supported the launch of new features and products as in-house product counsel for TikTok and ByteDance.
Provided global trademark protection counseling and monitoring for companies in various industries, advised on trademark enforcement strategy, prepared cease-and-desist letters, and managed enforcement compliance.
Represented clients in successfully overcoming refusals to register from the United States Patent and Trademark Office.

Assisted in securing resolution of trade secret misappropriation, patent infringement, trademark infringement, data privacy and contract disputes in federal and state courts.

Represented medical device company in contemporaneous patent infringement and trade secret misappropriation lawsuits related to commercially successful medical devices used in the treatment of brain aneurysms.

Professional Highlights

Member, Los Angeles Intellectual Property Law Association, 2017–Present.
Pro bono representation of amici curiae in Chicago civil rights case.
“FTC Will “Vigorously Enforce” the Law Against Companies That Fail to Protect Consumer Privacy,” Pillsbury’s Internet & Social Media blog, July 21, 2022. Author.

“Best Practices and Brand Exclusives: NFTs and Community Building in the Metaverse,” Pillsbury’s Internet & Social Media blog, May 11, 2022. Author.

Actual Harm Means It Is Too Late: How Rosenbach v. Six Flags Demonstrates Effective Biometric Information Privacy Law, 40 Loy. L.A. Ent. L. Rev. 51, 2019. Author.

Education

J.D., LMU Loyola Law School, Los Angeles, 2020
Chief technical editor, Loyola of Los Angeles Entertainment Law Review; Co-president, Women’s Law Association

B.A., Print and Digital Journalism, University of Southern California, 2012

Admissions

California

Courts

All State Courts of California

U.S. District Court for the Central District of California

Areas of Focus

Practices

Representative Experience

Professional Highlights

Chloe's Insights

FTC Will “Vigorously Enforce” the Law Against Companies That Fail to Protect Consumer Privacy

Best Practices and Brand Exclusives: NFTs and Community Building in the Metaverse

The FCC Adds Teeth to Internet Protocol (IP) Closed Captioning Rules