Awards & Rankings
Report hails Pillsbury for client experience, premium work and innovation
Source: Law360
Awards & Rankings
Press Contacts: Erik Cummins, Matt Hyams, Olivia Thomas
05.31.18
BTI Consulting Group named Pillsbury to its 2018 Brand Elite, a coveted ranking that honors the 28 law firms that have made the biggest imprint on corporate counsel in nine key brand activities that influence hiring and selection. Pillsbury joins a select group of some of the world’s most successful and well-known legal brands, including 18 of the 20 highest grossing firms globally.
BTI singled out Pillsbury for inclusion in the Brand Elite based on 686 interviews with top legal decision makers between February 2016 and January 2018. The results are based in large part on unprompted client feedback.
“A frequent leader in client service delivery, Pillsbury demonstrates the firm is no one-trick pony,” BTI stated in its report, BTI Brand Elite 2018: Client Perceptions of the Best-Branded Law Firms. “Pillsbury earns an impressive six Leader distinctions in the attributes driving positive brand differentiation, including: being seen as a premium-worthy firm, changing the way legal services are being delivered, and driving top value for clients. In addition, more legal decision makers recognize Pillsbury as a Leader for Bet-the-Company work and recommend Pillsbury as a trusted provider— driving Pillsbury’s onto the BTI Brand Elite.”
This latest honor builds on a recent string of Pillsbury recognitions from BTI. In 2017, the firm was named to the Elite 30 of BTI’s Client Service A-Team list for the 14th consecutive year. BTI also named Pillsbury in its 2017 Most Recommended Law Firms Report, making it one of only 10 firms to appear on the prestigious list for more than 15 consecutive years.