Forbes: James M. Rishwain of Pillsbury, on Leveraging 145 Years of Experience

Forbes legal columnist David Parnell interviewed Pillsbury Chair Jim Rishwain about how the firm actively mixes empathy and knowledge with its 145-plus years of experiences to create its own brand of wisdom. Among the topics discussed in the exchange is how Pillsbury approaches the meaning of client service.

"I believe that over the past years, the definition of client service has changed. For us, we have two great assets: Our talented attorneys and our enviable client relationships,” Rishwain said. “My point here is that it is not so much what you say about the type of client services you are delivering, but more about the definition of client service. That is evolving. Understanding what the definition of client service is in the new economy is critically important. We challenge ourselves about that all the time.” - click here to read the full article.